We are currently seeking a creative and detail-oriented Email Marketing Specialist to join our marketing team. In this role, you will be responsible for planning and executing email marketing campaigns that engage our audience and drive results. If you're passionate about email marketing, have a knack for crafting compelling messages, and enjoy analyzing data to refine your strategies, we'd like to hear from you.

Job Description

Key Responsibilities / Duties

• Develop and execute email marketing campaigns to promote our products, services, and content.
• Create engaging and personalized email content, including subject lines and copy, to maximize open and click-through rates.
• Manage email lists and segmentations to ensure the right message reaches the right audience.
• Monitor email campaign performance, including delivery, open, click-through, and conversion rates.
• Analyze data to optimize email marketing strategies and achieve business goals.
• A/B test email campaigns to identify effective strategies and refine future campaigns.
• Stay up-to-date with email marketing trends, best practices, and emerging technologies.

Work Experience / Knowledge

• 2+ years of experience in email marketing.
• Proficiency in email marketing platforms (e.g., MailChimp, Constant Contact, HubSpot).
• Strong understanding of email marketing metrics and analytics.
• Copywriting and content creation skills.
• Knowledge of email marketing regulations and best practices.
• Familiarity with SendGrid or similar email marketing tools is a plus.

Skills / Other Personal Attributes Required

• Excellent written and verbal communication skills.
• Strong analytical and problem-solving abilities.
• Attention to detail and ability to multitask.
• Creativity and an eye for design.
• Ability to work both independently and collaboratively.

Education

• Bachelor's degree in marketing, communications, or a related field.

Benefits

• Competitive Remuneration Package.
• Exclusive Benefit Discount Card for various products and services.
• Monthly benefit towards gym membership or health insurance coverage after the probation period.
• 21 days of annual leave.
• Complimentary tea, coffee, refreshments, fruits, and snacks in the office.
• Complimentary breakfast and lunch on specific days.
• Biannual team buildings and summer/winter corporate events.
• Be part of a dynamic and creative team with a positive and friendly atmosphere.
• Opportunity to build a successful career and experience professional growth within the firm.
• Professional work environment.

Please feel free to share this opportunity with anyone you think may be suitable for this position. Full training and support will be provided to the successful candidate